Category Archives: run for a cause

Avon Pink WAR (Walk and Run) Against Breast Cancer, 12 Oct. 2014

Avon Pink War, a walk and run against breast cancer, was launched on September 4 with Avon Philippines President and General Manager, Julie Tatarczuk, welcoming everyone and sharing the overwhelming response from their advocacy partners in fulfilling the mission to increase awareness of the disease and help save lives. Tatarczuk declared, “I am grateful for the opportunity to stand before all of you today and invite you on Avon’s important mission. This mission entails all of us to join a war. A war all of us need to be a part of because it can hurt the people we love. It is time that we fight back. It is time we provide people with the ammunition to survive the disease.”
Avon Pink WAR (Walk and Run) Against Breast Cancer Launch
Breast cancer remains women’s toughest enemy and Avon, the company for women, is determined to see an end to the disease with its Kiss Goodbye to Breast Cancer (KGBC) 2014 campaign. As the world’s leading champion against breast cancer, Avon is gearing up for its biggest fight yet, as it stages the Avon Pink Walk and Run (WAR) Against Breast Cancer for the cause’s 12th year here in the Philippines.
The WAR shirt
Avon Urges Everyone to Enlist and Run in the Pink Army to Fight the Disease 
On 12 Oct. 2014, the Mall of Asia Grounds will serve as the battlefield for those who will wage the ultimate fight against breast cancer through the Walk and Run events. Avon KGBC Ambassador Solenn Heussaff and GMA 7 stars Kris Bernal and Rocco Nacino will be on the frontlines to join those in battle.
KGBC Ambassador Solenn Heussaff with fellow Kapuso stars Kris Bernal and Rocco Nacino

The brave souls who will run for the cause can register now until October 6 in the Avon website and Chris Sports branches in Festival Mall, Glorietta 3, SM Mall of Asia, SM Megamall Building B, SM City North EDSA Main Mall, and Market Market.

Enlistment fee is P 550 for the five-kilometer run and P 700 for the 10-kilometer run. The fee is inclusive of the Avon WAR kit which includes a singlet, race number, and giveaway. Those joining the Walk can enlist for P 299, inclusive of a WAR shirt.

Uniting with Avon in combat are the Philippine Cancer Society, GMA Network, Inc., SM Mall of Asia, and SM Supermalls. Proceeds from the WAR will go to the Philippine General Hospital (PGH) Breast Care Center and selected provincial hospitals.

PRC Run : Professionals Run for a Cause,15 June 2014

The Philippine Association of the Professional Regulatory Board Members, Inc. will spearhead the PRC Fun Run with the theme “Professionals Run for a Cause: Rising in Unity for Nation-Building” happening on June 15.  The Fun Run is a kick-off activity celebrating the Professional Regulatory Commission’s 41st Founding Anniversary during the Professional Regulation Week on 16-22 June 2014.  
At least 3,000 professional association members and their families are expected to join in any of the 5-km, 2.5-km or 1-km distance categories. 

Registration is ongoing and will end on 8 June 2014. You may register at any of the SM Business Center registration outlets: SM MOA, SM Megamall, SM North EDSA, SM Southmall, SM Fairview, SM Makati, SM Harrison, SM Marikina, SM Sucat, SM Bicutan, SM Manila, SM San Lazaro, SM Sta Mesa, and SM Quiapo.  The fun run is organized by C-Squared Events and Marketing Services. 
For queries, contact any of these numbers (02) 735.1488 or (02) 735.6933 and look for LIN, RANDIE, MURIEL and LILY.

Etude House Invites Princesses and Families to Run for Fun, 25 May 2014

Here’s a fun run event not only for the princesses out there but also for athletes, celebrities, health buffs, men, women, students, cosplayers, and families! Etude Princess Run features 3K, 5K, 10K race categories happening on May 25, 2014 at 5 AM at 34th corner 9th avenue, Bonifacio Global City, Taguig City.  Race registration started last March 15 and will end on April 15.  Entry fees are P 600 for the 3K and 5K distances and P 800 for the 10K category inclusive of a race singlet, bib, and race map.  

“We encourage men, women, students, professionals, athletes, celebrities, health buffs and even, cosplayers to sign up and participate in the Etude House Princess Run. We want to bring together Filipino families for this fun event. We hope to see everyone enjoying with their loved ones on May 25,” said Etude House Philippines President Andrea Amado.
Online registration is available at Payments are accepted at four (4) Etude House branches: SM North EDSA, Eastwood Mall, SM Southmall and Glorietta 3. The race kit can be redeemed once payment is done in the stores.
Etude House Pink Member Card Holders get 100 off from the registration fee and will receive tutu skirts in their race kits to wear during the event.

Cosplayers are also encouraged to enter the 3K category and run in their favorite costumes with their rubber shoes. They also get P100 off the registration fee. “For extra fun, we want cosplayers to join. They can wear head gears, accessories and colorful costumes. The more creative, the better,” added Amado.
Prizes Fit For Royals

Etude Princess Run participants will get the chance to win exciting prizes. Top 3 males and females from each category will receive products from Etude House, medals and Gold’s Gym membership.

Finishers will also receive a special passport which will be used as passes to the Etude Pink Fair where they can enjoy fun activities and game booths. The passport will also entitle them to special gifts and exciting freebies.
Proceeds will support the YesPinoy Foundation, an organization headed by actor Dingdong Dantes, Jr. that rally all Filipinos, of all ages and from all sectors and background, to support diverse advocacies and programs. The foundation aims to empower Filipinos to help those in need and to contribute effectively and efficiently.



One Chair, One Child #UpuanParaSaKinabukasan is YesPinoy Foundation and Lifeline Foundation Support Team, Inc., partnership to rebuild and equip a school in a community devastated by Super Typhoon Yolanda (Haiyan) in November last year.
Estancia, a second-class municipality in northern Iloilo, is about 135 kilometers from Iloilo City. It is known as “the Alaska of the Philippines” because of its rich and diverse marine life. However, due to overfishing, pollution and dangerous fishing methods, the waters of Estancia have of late failed to produce as much as they did in years past. The whole municipality has suffered because of this.
Different areas of Estancia were badly affected by Yolanda. For, example, the storm was so powerful that the roof of Northern Iloilo Polytechnic State College was completely blown off.
One building that was severely damaged was Estancia Central Elementary School, where more than 3,000 children study. They have endeavored to continue with their education, in spite of the terrible destruction, determined to fix their flood-ruined schoolbooks and other materials. They went back to school on November 25, 2013, among the ruins of their building. Surely, however, they deserve better.
Jose Sixto “Dingdong” Dantes, actor and founder of YesPinoy Foundation, is originally from Iloilo, and has been spearheading efforts to relief and rehabilitation in Estancia since mid-November, the first week after Yolanda struck.
One of the things that Dingdong committed to the people of Estancia is to rebuild Estancia Central Elementary School, this will be ready by June 2014. Yes!Pinoy Foundation has donated P 1,636,164.66 to the Philippine Business for Social Progress (PBSP) for the construction of the school.
At the same time, we at Lifeline Foundation Support Team, Inc., have been increasingly aware of the need for different NGOs and CSOs to collaborate and work hand in hand in the process of rebuilding Yolanda affected areas. The magnitude of work is enormous, and no organization can do it alone. Since one of our key advocacies is education, when we were approached by Dingdong to partner with them in this project, our immediate response was, “Yes!” And so “One Child, One Chair” was born.  
Who knows who’ll be sitting in these chairs one day? It could be a scientist who cures HIV/AIDS or a certain kind of cancer. It could be a peace-maker who solves our decades-long problems in Mindanao. It could even be a future President of the Republic of the Philippines. Education is the seat of the country’s future. What a privilege to be able to say, “I supported the seat of my country’s future!”
Lifeline Foundation Support Team, Inc. and Yes!Pinoy Foundation are partnering together to raise funds for the 3000 chairs needed for the new Estancia Central Elementary School. Anyone can give toward one, two or even more chairs so the students in Estancia Central Elementary School can have his or her very own chair!
We appeal not only to Filipinos all over the world, but also to those who are like-minded, who believe that education is the greatest leveler. It gives children everywhere an opportunity to grow to their full potential so they can have the best future possible. Education truly is an investment into the future.


Lifeline Foundation Support Team Inc ( is a group of educators, artists, medical professionals, architects, students, musicians and engineers, who all have busy lives, but have one thing in common. We are people who care, dedicated to the relief of the oppressed and the empowering of the victim-minded. Lifeline Foundation, founded by Jose Luis Gonzalez, Candace Schmidt and their friends, began with a suicide prevention hotline in 2003, and within the same year started giving free medical, dental assistance, along with free food and groceries, clothes and blankets to several Mangyan tribes of Mindoro. We began to, as Filipinos, sense a greater call to a global responsibility to the human need, and we were proud to send a mission in December 2005 to war-torn Rwandain Africa. Third world helping third world, proving we have a lot to give. Our most recent endeavors involve helping the island and coastal fishing communities in northern Iloilo that were affected by the recent typhoon.

Donation details will be posted at and Or call Betty Romero, Lifeline Foundation Deputy Director, at 0917 580 4902 or 836 2514 for details.

Run Against Cancer : a Charity Run for Indigent Cancer Patients (2013 Apr. 20 : Bonifacio Global City)

Chilling Statistics
Cancer remains a leading cause of death worldwide according to the World Health Organization. In 2008, it accounted for 7.6 million deaths (around 13% of all deaths). About 70% of all cancer deaths occurred in low- and middle-income countries. Deaths from cancer worldwide are projected to continue to rise to over 13.1 million in 2030.Œ
In the Philippines, recent studies from 2008-2010 have shown a steady increase in cancer incidence. It is also predicted that new cases of cancer will amount to roughly 82,468 new cases in both male and female. 
Now, more than ever, it is important to spread cancer awareness and information to keep the numbers from rising even further.

Challenging Realities
Cancer is a devastating disease that gnaws, not only on the patients, but also on their families. It takes its toll on their bodies, emotions, finances, and relationships. While there are available sophisticated medical technology and equipment, cadre of experts in cancer treatment and management, and protocols equal to the patients’ requirement for healing, the cost of therapy is prohibitively high. With the poverty rate at 45% in Q4 of 2011, most Filipinos cannot afford even the “standard-of-care” treatments. Unless we all step into the ugly picture and stand up to cancer, it might continue to cripple more families and claim more lives.

Frontrunners of Hope
Ever at the forefront of the fight against cancer, the country’s premier tertiary cancer center, ST. LUKE’S MEDICAL CENTER, partners with the St. Luke’s Cancer Institute’s CORRIDOR OF HOPE, INC., to help spread cancer awareness and bring hope to cancer patients and their families.

On 20 April 2013, the St. Luke’s Cancer Institute’s Corridor of Hope, in collaboration with ally medical practitioners, corporate partners, cancer support groups, and cancer patients and families, leads the race to life through RUN AGAINST CANCER, a charity run for the benefit of indigent cancer patients.

Cancer patients’ healing journey is often long and arduous. We can help bridge the gap between indigent cancer patients and their needed treatment if we’d altogether unleash the power of our feet. With our help, they just might be 3K, 5K, or 10K away from their recovery.

Support the race to life. Run against cancer.

Π(World Health Organization, Cancer Fact Sheet, February 2012,
 (

• To raise a minimum of P 20M to help the indigent cancer patients of St. Luke’s Medical Center and other hospitals through partnerships with the cancer support and advocacy groups.
• To create avenues to establish partnership with advocates and supporters for sustainable programs to help the indigent cancer patients.
• To increase awareness about cancer prevention and management.
• Cancer Survivors and Families
• Cancer Support Groups
• Advocates of Health
• Company delegates
• Churches
• NGO’s
• Students
• Professional Runners

A Charity Run for Indigent Cancer Patients initiated by Corridor of Hope, Inc., the official cancer support group of St. Luke’s Medical Center in cooperation with different cancer support groups and organized by Huper Events and Productions Specialist International Corp.
20 April 2013, Saturday
4:30AM Assembly Time
Bonifacio Global City (BGC)
10K P 800.00 5:00AM
5K P 700.00 5:15AM
3K P 600.00 5:30AM

*** Includes race singlet, race bib and race chip

• Medals and special prizes for Top 5 finishers for each category
• Round tickets for 2 persons for Batanes or Busuanga from Skyjet Airlines to be raffled to all registered runners
• Sampling and freebies from Sponsors and Exhibitors

Quezon City and BGC Branches

• Toby’s Arena @ SM Mall of Asia
• Toby’s Sports @ Glorietta Makati
• Toby’s Sports @ Robinson’s Galleria
• Brooks Store @ SM North EDSA

Ecstatic with Unexpected Podium Finish

12 January 2013 — On my way out, a light rain began to fall and the sky was overcast. Crazy it may seem, but I was heading to the Cultural Center of the Philippines (CCP) complex at about 5:15 AM to join a one-kilometer run.  Yes, you’ve read it right.  One kilometer, not my usual race, uh, but “why this?”  Suffice it to say I wanted to accomplish something pretty special whether running a marathon or joining a run for a cause.   Anyway, by the time the taxi came to a halt near the World Trade Center or around the corner of Macapagal Boulevard, the race route was already closed to traffic. 

1K@Amway Fun Run in Pictures

After paying the taxi driver, I slowly jog down M. Jalandoni Street a bit to warm up.  Upon reaching the corner of P. Ocampo Street, I saw the lead pack of the five-kilometer participants.  Judging from the noise, energy and cheers, the early rain may have clouded the skies Saturday morning but it did nothing to dampen the crowd’s enthusiasm for the said event. 

What better way to start another year in running than by a podium finish for the one-kilometer category.  Landing in second spot among the top three finishers was indeed a great surprise.  I’m happy to be surprised!   Congratulations, too, to fellow blogger Dave a.k.a. Barefoot Daves for placing first in the men’s 1-Km category.  

 Amway Philippines Country Manager Leni Olmedo and Brand Ambassador Enchong Dee awarded the prizes to the top three women’s 1-Km finishers

The presence of some of my ultramarathon Team Boring friends  Doc Topher and Vic whom I haven’t seen in a while, and Jet, of course, spiced up and made the post-race gathering more fun with their boring antics and jokes. 

Before & After Spoof: Ganito sila noon (see cover photo)huwag tularan!
(Caption courtesy of Jet and Vic; Hol
ding the magazine courtesy of Doc T)

Super thanks to Amway Marketing Manager Dulce Ricafort for having me in this event, most of all to Amway Philippines Country Manager Leni Olmedo for the warm welcome.  Overall, the first 1Km@Amway leg was a huge success.  A simple yet well organized race.   Congratulations to all finishers!  Your support in the Amway One by One Campaign will surely help improve the lives of children worldwide.  

1K@Amway Fun Run, 12 January 2013

Amway, one of the world’s direct selling businesses founded in 1959, will usher 2013 with a series of foot races dubbed as 1K@Amway that will not only encourage Filipinos to engage in business opportunities but also help make a difference to children’s causes worldwide. 
At Amway, corporate social responsibility (CSR) is embedded into all its initiatives, core business strategy, and operations.   As part of its CSR, Amway has partnered with the Department of Education to make education more accessible to the children through its One by One program.
The first leg of the 1K@Amway fun run will kick off on January 12 at the CCP Complex and details about the event can be found at Amway.  Registration is now open.  For on-line registration, please click here.  Manila participants can still register until 11 January 2013.
I’ll be running its 1K race category.   See you at the starting line!
One-Kilometer Race Route Map

Five-kilometer Race Route Map

Waldorf Trail Run at Timberland Heights, 26 Jan. 2013

Calling all trail runners for a run for a cause! 

Here’s an upcoming trail run called the Waldorf Trail Run at Timberland Heights, and it’s scheduled on January 26 next year with three race categories 3Km, 5Km, and 10Km through the forested landscape of Timberland Heights in San Mateo, Rizal. The start line and assembly area is on the driveway of the Manila Waldorf School, the organizer of the event.

Registration is through  The early registration will run from November 5 until December 7 at discount fees on registration at P350 for 3Km,  P450 for 5Km, and P550 for 10Km.   On Saturday, December 8, the regular fees will kick in at P400 for 3Km, P500 for 5Km, and  P600 for 10Km.

Since its a fund-raising event, the organizer is still looking for additional sponsors. For more information, please check out all the details here

One Goal, One Nation: Takbo Para sa Pagbabago 2012: a Nationwide Run

Calling all youth organizations, schools organizations, community groups, associations and companies to register and be part of One Goal, One Nation Takbo Para sa Pagbabago.  The highest number of participants  or registrants will receive a cash prize of P5000.  

The fun run is open to the public which will be conducted in nine key cities: Plantacion, Meridienne, Lipa City / Clark, Pampanga / Dagupan City Plaza / Vigan City / Azienda, Talisay City, Cebu / Camella Davao – Northpoint / Camella Cagayan De Oro – Grand Europa  / Savannah, Oton, Iloilo / Finale Run in Manila.  

The Takbo Para sa Pagbabago aims to promote physical exercise as part of one’s healthy lifestyle and encourage others to help less privileged individuals.  The beneficiary of this fun run is Philippine Red Cross (PRC). This fun run also marks PRC’s  64th Anniversary along with the celebration of Earth Day 2012.   

For registration details and updates, please visit Rosa Rio Productions. You may call or text the organizer at 0927.873.3834 (mobile phone); (02) 509.2728 (telephone); or, email them at

Run for Fun.  Race for a Cause.

Register now!

McHappy Day Fun Run, 27 Nov. 2011

McHappy Day Fun Run Highlights

The McHappy Day Fun Run is for the benefit of the Bright Mind Read (BMR) project one of McDonald House Charities flagship program. BMR is a partnership program with the Department of Education that aims to provide beginning reading curricula and tools for grade one public school students all over the country. All proceeds from McHappy Day will be used to purchase BMR kits to reach more public schools.

1K run for children ages for 3-5 yo
3K children for 6-12 yo
5K open for all ages above 3 yo 
10K open for 15 yo and above 
3K family – composed of 4 members 

For 1K participants they can decorate and/or design the bib that will be given to them. For the 3K and 5K participants they are encouraged to wear their best headdress for the hat parade. While for the 3K family, the team should wear costume related to each other, e.g. Goldilocks and the three bears.  Winners for these contests will receive a prize. For the 1K and 3K run for children, parents/guardians should submit a photocopy of NSO birth certificate or passport.

1K children: Male and Female winners
First place: Gift certificate= 2,000 
Second place: Gift certificate= 700
Third place: Gift certificate= 500

3K Children: Male and Female winners
First place: Gift certificate= 1,500
Second place: Gift certificate= 1000
Third place: Gift certificate= 700

5K: Male and Female winners (plus medals)
First place: Gift certificate= 1,000 + cash= 2,500
Second place: Gift certificate= 500 + cash= 2,000
Third place: Gift certificate= 500 + cash= 1,000

10K: Male and Female winners
First place: Gift certificate= 2,000 + cash= 3,000
Second place: Gift certificate= 1,000 + cash= 2,000
Third place: Gift certificate= 500 + cash= 1,500

3K Family:
First place: Gift certificate= 3,000
Second place: Gift certificate= 2,000
Third place: Gift certificate= 1,000

Special Awards:
Best Bib – 1K = Gift Certificate: 500
Best Headdress 3K/5K = Gift Certificate: 1,000
Best Costume – Family = Gift Certificate: 2,000

Registration Fees
1K P250
3K Children P 300
5K Open P 400
10K P 600
3K Family P1000 

Registration fee includes the following:
Fun Run Kit: Race Bib (4 bibs per Race Kit for 3K Family Category), reminders with route map

Meal Stub: Can only be claimed and distributed at the venue on the race day itself – 6AM onward
Finisher’s shirt and certificate: Can be claimed at the designated booth once the run is completed

Participants can register at McHappy Day or at the following McDonald’s branches in Greenhills, El Pueblo,  Piazza,  Greenbelt, Alabang, every Fridays at 3PM-9PM and on Saturdays to Sundays at 7AM-9PM, and at RUNNR Bonifacio High Street on Mondays to Sundays at 12NN-9PM.

For further information, you may also visit their website.