On 23 Apr. 2017 marks another milestone for National Geographic (NG), which celebrates eight years of holding Earth Day Run (EDR), raising consciousness on environmental issues and health including social awareness through fitness with special program features using the hash tag #8withEDR.
The event encourages and welcomes all types of Eco Warriors to take part—from fun runners of all ages to serious recreational athletes who regularly compete. The event will be held not only in Manila but also in the cities of Hong Kong, Shanghai, Singapore, and Taichung, an initiative that was adopted last year to effectively spread the vision and advocacy of EDR across Asia. EDR in Manila will be held at the SM Mall of Asia grounds where participants can choose a 5K, 10K, 21K, or 42K distance category.
“Earth Day Run 2017 will be the biggest version of the race yet, with more expected participants from Manila and four other cities across Asia. We’re also excited to look back on our eight years of environmental advocacy and share and celebrate with our runners the positive change that they helped make possible through the years by joining Earth Day Run. We hope that Earth Day Run 2017 not only brings communities of running enthusiasts together for the common cause of saving the environment but also that it amplifies the important message of doing your own part today to help stop climate change and commit to sustainable solutions to save our beloved planet Earth,” said FOX Networks Group Philippines director and head of content and marketing Charo Espedido.
Last year, EDR participants ran to support causes such as saving the Irawaddy dolphins at the Malampaya Sound Research and Conservation Project in Palawan; giving the Earth Hour or Gift of Life Village in Monreal, Masbate sustainable solutions to reduce carbon footprint; conservation of the marine protected area and coral reef in Apo Reef in Occidental Mindoro; and, beefing up reforestation efforts at the Ipo Watershed in Bulacan, which is one of Metro Manila’s sources of water supply.
Presented by the channel and its partners Cherifer Premium and World Wildlife Fund for Nature, EDR aims to continue the tradition of being one of the biggest running events in the country, expecting scores of running enthusiasts with the hopes of mobilizing all Eco Warriors of previous EDRs to register and run for the environment.
This year’s event welcomes all previously registered participants with VIP treatment and special loyalty perks to be enjoyed on the day of the run. They will be given priority placement in front of the starting line at the beginning of the race and can claim their loot bag and finisher shirt at a special express booth. They can also make use of a special warm-up and cool down tent before and after the race to condition them and recover in comfort.
To top it off, EDR will also be sporting new features for its runners. As a special treat, all race kits will come with LED shoelaces, serving as a badge of pride and as a safety precaution for Eco Warriors running at night or before sunrise. Prizes will also be given to costumed runners who showcase their creativity by coming in their best ensemble made from recycled materials.
To make each Eco Warrior’s voice heard in this run for the Earth, advocacy banners will be hanging above the finish line so that each runner can grab them as they cross to make a shout-out for the environment, keep as a souvenir, and use for all their post-run selfies to amplify the message of acting now to save the environment.
New participants can also join the celebrations by visiting the EDR Gallery at the Race Village to learn what the event has accomplished over the years including its environmental and social initiatives, and how their participation will make a significant impact on certain communities in the Philippines and how their actions as individuals will affect the environment.
Runners at EDR will not only experience a fun day of outdoor fitness, but also be doing their part in contributing to NG’s environmental efforts.
Registration will start on March 1 and end on April 16. For more information and other details on how to register, please visit National Geographic Earth Day Run website.