Nature Valley Run: Leg 2 of Runrio Trilogy

Nature Valley will stage its first major running event on May 30 titled The Nature Valley Run 2010, the 2nd leg of the Runrio Trilogy. Its theme is ONE RUNNER = ONE TREE.

Nature Valley is a range of granola bars that believes in promoting a healthy and balanced lifestyle in a natural way thru exercise and a balanced diet. The Nature Valley Run aims to create awareness about climate change and encourage positive action to curb its damaging effects on nature.

Nature Valley partnered with the Department of Environment and Natural Resources (DENR) Bayanihang Bayan Legacy Project located in the Ipo Watershed in Norzagaray, Bulacan.

Nature Valley’s commitment is to plant one tree for every registered runner. This run is an all-out effort to contribute to stopping the effects of climate change. The run will help re-plant hectares of land in the Ipo Watershed with the help of the “Dumagat” community. The One Runner = One Tree pledge is not only about tree planting but also ensuring the trees are properly cared for, monitored and efficiently maintained for 5 years. “It is our goal to touch many hearts and feet to run on that day. We believe small acts if put together can make a big difference,” said Diana Lyn Velasco, Brand Manager.

Over 7,000 participants, including professionals, students, celebrities and weekend runners, are expected to join the event which features 3K, 5K, 10K, and the centerpiece 21K races.

Registration is ongoing with fees pegged at P400 (3K), P600 (5K and 10K), and P750 (21K), inclusive of race number, singlet, timing chip and the Nature Valley loot bag, among others. Singlets will be given to the first 7,000 registrants while medals and Runrio shirts will be awarded to all 21K finishers.

List up which ends on May 12 can be done at various Timex shops at SM North EDSA, SM Southmall, SM San Lazaro, Glorietta, Watch Republic at Robinson’s Galleria and at R.O.X. Bonifacio High Street at The Fort. Late registrants will be accepted from May 13-20 at R.O.X. Online list up is also available at Nature Valley Run and Runrio.

L~R: Coach Rio, Dona Cruz-Larrazabal, Nature Valley Officers, and DENR Representative

Some Happy Feet runners and fellow bloggers attended the presscon held at Dusit Thani Manila Hotel

L~R (standing): Master Mon, Tanya of PhilStar, Running Diva, Z, Vimz a.k.a. Kulit Runner, and Kulit’s friend
L~R (seated): Aljo, Bobby, and HF’s friend, Jun C. a.k.a.
The Sole Mates