Tag Archives: Alaska Power Camp

Alaska Power Camps Promote Active and Healthy Lifestyle

Per National Nutrition Survey (7th : 2008) conducted by the  Food Research Institute, at least 16 million Filipinos aged 20 and above, and about two out of 10 children are overweight. Also, undernutrition remains a public health concern affecting nearly three out 10 children. With the advent of technology, a significant change in interests and behaviors is noted among children.

These alarming concerns prompted Alaska Milk Corporation provide proper nutrition and promote an active lifestyle. Hence every summer Alaska gathers basketball, football, and volleyball enthusiasts through its Alaska Power Camps, a sports program,  which aims to encourage both girls and boys to engage in sports.  

Jr NBA-WNBA 2016

Through basketball, football, and volleyball, the children not only improve their talent but also acquire proper skills development and formation of the values of discipline, determination, hard work, teamwork, and sportsmanship.

Distinguished Philippine sports icons will lead the Alaska Power Camps.  First, Philippine Basketball Association legend and Alaska Aces assistant coach, Jeffrey Cariaso, will lead a team of basketball coaches.  Second, former professional football player and currently Alaska Football Power Camp project director,  and Alabang Football School, Makati Football school director, Tomas Lozano, will lead the Alaska Football Power Camp.  Third, Philippine Super Liga volleyball player and former De La Salle University Lady Spikers star volleyball player, Michele Gumabao, will lead a team of volleyball experts in teaching aspiring young girls in the Alaska Volleyball Power Camp.

Alaska continues to encourage children to go out and play by participating in various Alaska sports programs like Alaska Power Camp.  Links to visit:  Alaska Milk CorporationAlaska Milk Corporation Sports Program;  Facebook; Twitter: @playph; Instagram: @alaskaplayph.

For more information about Alaska Power Camp, please visit the following websites: basketball, football, volleyball.

For inquiries, please call 840.4500 local 205 or 209, and look for CK Kanapi-Daniolco, Sports Development Group.

Search for Best Jr.NBA and Jr.WNBA Basketball Players Continued in Davao

The Jr.NBA and Jr.WNBA presented by Alaska continued its search for the best basketball players in the country when it conducted its second Regional Selection Camp at the Ateneo de Davao University (Grade School/High School-Matina Campus) on February 27 and 28.

Boys and girls  joined the search for the ten best boy and five best girl basketball players who became members of the Jr.NBA and Jr.WNBA All-Star team. There was also a search for the boys and girls coaches who would handle the two teams.  The All-Star team will travel overseas for their NBA experience trip together with fellow Jr. NBA All-Stars from Thailand, Malaysia, Vietnam and Indonesia.

The 2015 Jr. NBA All-Stars traveled to China to watch the NBA Global Games in Shenzhen featuring the Charlotte Hornets and the L.A. Clippers.

The  Alaska Jr. NBA and Jr. WNBA is free and open to boys and girls ages 10 to 14 years old (born on 2002 to 2006) and  one of Alaska Milk’s programs to shape, train, challenge and inspire children achieve their dreams and aspirations in life. “These holistic programs train children to be confident, disciplined and hardworking because Alaska Milk Corporation aims to prepare them to be winners in life in the future.  This year’s program includes new locations such as Batangas, Catanduanes and Cavite to reach more children and coaches and discover the best basketball players across the country,” said Blen Fernando, marketing director.

The 2011 National Nutrition Survey conducted by the Food and Nutrition Research Institute revealed that three out of ten children aged five to ten years were underweight while eight out of one hundred children of the same age were overweight, making malnutrition and obesity two of the most pressing nutritional problems in the Philippines today.   The Jr.NBA and Jr.WNBA is under Alaska Milk’s Nutrition.Action.Champion program. It helps address the issue of overweight and undernourished Filipino children with the promotion of proper nutrition and active lifestyle through sports.

This year’s program started with the tip-off at Don Bosco Technical Institute in Makati last January 23.  School clinics teaching the fundamentals of basketball will run until April with stops in Bukidnon, Butuan, Cagayan de Oro, Dagupan, Davao, Iloilo, Metro Manila and Puerto Princesa. New locations include Batangas, Catanduanes and Cavite.

Other than Davao, there will also be Regional Selection Camps in Cebu on March 5-6 and Metro Manila on April 9-10.  The top 50 boys and 24 girls from the Regional Selection Camps will advance to the final selection stage in the National Training Camp in Manila on April 22-24.

NBA and WNBA players or legends will attend the National Training Camp to help train and inspire the finalists. The program will culminate with the selection of ten Jr. NBA and five Jr. WNBA All-Stars.

More than 36,000 players and 2,700 coaches have participated in the program since it started in the Philippines in 2007.  During the 2015-16 season, the Jr. NBA and Jr. WNBA program will reach more than 6.5 million youth in 32 countries. The Jr. NBA and Jr. WNBA is the league’s global youth basketball participation program for boys and girls which teaches the fundamental skills as well as the core values of the game at the grassroots level in an effort to help grow and improve the youth basketball experience for players, coaches and parents.

For general information about Jr. NBA and Jr. WNBA Philippines please visit Junior NBA Asia, Alaska Milk and  Alaska Power Camp.

For live updates log on to www.playph.com and follow on Facebook, Instagram and Twitter @playph #jrnba #jrwnba.