According to the 2015 Updating of the Nutritional Status of Filipinos developed by the Food and Nutrition Research Institute of the Philippines, one out of every three children in the Philippines aged five to 10 is suffering from stunted growth and is underweight.
The World Health Organization defines stunted growth as the failure to reach one’s full potential for growth. Poor nutrition is one of the many causes and as a result, a child weighs less than the average of their age and height. If not addressed early, stunted growth may lead to lost productivity, opportunities, and to nutrition-related diseases later in life.
Aware of these facts, Alaska Milk Corporation introduces the new Alaska Fortified Powdered Milk Drink which is loaded with Vitamin D, calcium, iron, and protein, essential nutrients for growing children. Consequently, the fortified milk drink combined with proper nutrition and an active lifestyle will help children reach the tamang tangkad at bigat (right height and weight) for their age.
The Batang Alaska School Milk Program will hold a series of activities promoting the importance of proper nutrition all throughout a child’s development years. Taking the lead in this campaign are Alaska’s new Nutrition Advocate three-term senator, Sen. Loren Legarda, and renowned actress, singer, TV host, and Mom ambassador Jolina Magdangal-Escueta.
Puregold, one of Alaska’s key trade partners, supports this campaign by announcing an exclusive promo that will make buying a pack of Alaska Fortified truly of superior value for consumers.
For more information about the new Alaska Fortified Powdered Milk Drink, visit www.alaskamilk.com.